Press Releases

Junior Achievement Invites Companies to Change Children’s Lives One Game at a Time

January 23, 2013

Local nonprofit kicks off its Play 4 JA fundraising program today

Junior Achievement of San Diego and Imperial Counties kicked off its biggest fundraiser—Play 4 JA—this morning. The companies participating in this year’s Bowl-A-Thon, one of the Play 4 JA’s most popular activities, attended a breakfast kickoff event to learn how to fundraise effectively to support Junior Achievement programs. KPMG, Sempra Energy, Bridgepoint Education, PwC, U.S. Bank and Pacific Trust Bank are just some of the few participating companies in this year’s event.  

Play 4 JA is a year-round event that can be used for team building, client entertainment or just an overall fun time with co-workers. The participants can choose any type of game throughout the year at any location in San Diego County to fundraise.

During the event, the participating companies put together teams and compete to raise the most money for Junior Achievement (JA). Teams ask their friends, families and co-workers to sponsor them and support JA’s financial education programs. After the participants collect all of the donations, teams meet for play, food and friends. All net proceeds from the event go to support Junior Achievement’s programs in financial literacy, work readiness and entrepreneurship.

The all-star Play 4 JA’s bowling activity, Bowl-A-Thon, takes place from March to May every year and requires a $40 registration fee that includes 2 hours of bowling, shoes and a T-shirt.

Those interested in participating in Play 4 JA should contact Tracy Nakamura, Junior Achievement’s special events manager, at or 619-906-4925.

For more information on Play 4 JA and Junior Achievement, please visit


JUNIOR ACHIEVEMENT OF SAN DIEGO AND IMPERIAL COUNTIES works locally to reach 50,000 students in K-12 classrooms for the 2012-2013 school year, which takes thousands volunteers who lead classes and experiential programs.  For more information on programs in San Diego and Imperial Counties, visit